LeadPulls is a specialized MSP marketing agency using behavioral intent data to identify C-Level executives researching cybersecurity, compliance, and managed IT services. Apply for a Growth Slot — live TAM and competitor audit, no pressure. 3-pillar system delivers $15,000+ new MRR in 90 days. Exclusive territory: one MSP per radius. Services include intent-based Google Ads, LinkedIn ABM, CRO, local SEO, and email nurture automation.
Internal links: Lead Generation | Social Listening | Enterprise Software Dev | SaaS Marketing

We use Behavioral Intent Data to find CIOs, CEOs, and IT Directors actively researching Security, Compliance, and managed services — before they contact your competitor.
Benchmark: $15,000+ new MRR in 90 days.
Chasing referrals. Competing on price. Break-fix calendars.
Intent data. C-Suite targeting. Predictable MRR. ← This
We only partner with MSPs equipped to handle growth. Your first call includes a live TAM + competitor audit — you keep the intel regardless.
47+
Reviews
5.0★
Rating
"No confusing jargon, just real conversations and consistent appointments."
— Pattie, Google Review
root@lp:~$ scan --target="C-Suite IT"
> "SOC2 audit" + "vCISO services" detected
[MATCH] Law Firm, 55 seats, Toronto ON
Status: MEETING BOOKED ✓
Result: +$15,000 MRR / 90 DAYS
root@lp:~$Leads routed today
147
Growth slots left
2
Avg. MRR gain
$15k+
Territory model
EXCLUSIVE
0
To $15k MRR
$0
Avg. New MRR
0
Lead → Contract Rate
47+
5-Star Reviews
Your competitors are booking
your next client right now.
Every month starts with the same question: "Where is the next client coming from?" While you wait for a warm intro, a CIO three miles away is searching "SOC2 compliance audit" — and calling your competitor.
// Your Revenue Gap
Where You Are
Referral-Dependent
Where You Need to Be
Predictable MRR
Every month without a system, a competitor fills their pipeline from your territory.
// Honest Diagnosis
Check every box that applies:
If you checked 3 or more:
C-Suite decision-makers are evaluating managed IT vendors in your territory right now — and you're invisible to them.
That's exactly the gap we close.
67%
B2B buyers complete
research before first call
84%
of MSPs have no
systematic lead gen
3×
higher contract value
intent-targeted leads
A generalist agency doesn't know a printer jam from a compliance audit. We do.
The Foundation


Before we spend a dollar, we audit your TAM, map competitor gaps, and rebuild your site to convert a CTO — not a receptionist.
The Traffic Engine

Google Ads and LinkedIn ABM intercept CIOs and CEOs actively searching Security, Compliance, and vCISO — before they reach your competitors.
The Closer


+$15k
MRR / 90 Days
Cold Email Infrastructure + LinkedIn ABM outbound + automated nurture sequences convert "just looking" prospects into signed managed services contracts.
Hot Lead
Routes directly to calendar. Fast-tracked close.
Warm Lead
Enters nurture. Re-engaged until ready.
// System Output
The 3 pillars only work as a system. Great site with no intent targeting is invisible. We run all three.
Documented
$15k+
MSP MRR in 90 days
"We completely eliminated bad-fit break/fix leads. Our calendar is full of qualified prospects."
— Elite Managed IT Partner


$15k+
New Monthly MRR
Intent-based Google Ads + LinkedIn ABM bypassing gatekeepers. Zero break-fix leads in pipeline.
8
New Contracts
0
Break-Fix Leads

400%
More Security Consults
HIPAA + SOC2 landing pages driving high-intent traffic. Closing $5k/mo vCISO retainers consistently.
$5k
Per Contract
×4
Consult Volume

35%
Project → MRR Conversion
Azure migration funnels converting one-off projects into long-term co-managed IT contracts.
35%
Conv. Rate
Azure
Primary Stack
IT360
$15k
MRR → Full Acquisition
Ontario MSP. $15k MRR in 90 days, positioning them for a full acquisition by early 2025.
"Set us up for the perfect exit."
Scroll to see more results
Step 1 is a free working session — not a sales pitch.
We run your TAM and competitor audit live on the first call. You walk away with real intel — whether you work with us or not.
We share our screen and walk through exactly what competitors rank for, where gaps exist, and which companies are actively searching managed IT right now.
If the audit confirms the opportunity, you choose your package and we lock your service radius. No other MSP in your territory. Ever.
Growth
Under $2M ARR — build the baseline
Scale
$2M–$10M+ ARR — full acceleration
The 3-pillar system goes live. Qualified appointments hit your calendar within weeks.
Apply for a Growth Slot// What Call 1 Looks Like
Your current situation
We listen first. What's your pipeline looking like?
Live TAM & competitor audit — screen share
Keyword gaps, competitor weaknesses, in-market buyer signals.
Custom 90-day roadmap
Exact infrastructure to hit $15k MRR in 90 days.
No pressure decision
You keep the audit data either way.
"Lester personally ran our onboarding. We're finally getting qualified appointments instead of junk."
— Spencer, Google Review ★★★★★
Investment scoped on your Growth Slot call.
Foundation Builder
Best for
Under $2M ARR
Build the first predictable MRR machine in your territory. Stop the referral dependency. Get qualified C-Suite appointments within 3–4 weeks.
B2B CRO & TAM Audit
Site rebuilt to convert CTO-level decision makers
High-Intent SEO & Content
Compliance + cybersecurity keyword dominance
Managed PPC — Google Ads
Intent-based targeting for in-market IT buyers
Core Lead Nurturing
Automated email sequences for long sales cycles
Appointment Setting + Exclusive Territory
Qualified MSP buyers on calendar, 1 MSP per radius
Aggressive Market Saturation
Best for
$2M–$10M+ ARR
The full outbound machine. Cold Email + LinkedIn ABM + Managed Ad Spend. For MSPs scaling aggressively or dominating a region before a competitor does.
Everything in Growth
Full foundation + advanced CRO + redesign
Cold Email Outbound Infrastructure
Multi-step sequences targeting IT decision-makers
LinkedIn ABM — Legal & Medical Verticals
CIO, CEO, IT Director — compliance-triggered targeting
Managed Ad Spend — Up to $10k/mo
Multi-channel PPC + competitor keyword interception
SOC2, HIPAA, vCISO Authority Content
Landing pages + authority backlinks
Priority Onboarding + Weekly Reporting
Direct strategist access + intent data reporting
Not sure which package fits?
The Growth Slot call will tell us. Most MSPs under $2M start on Growth and move up within 6 months.
Apply for a Growth Slot
We'll recommend the right package


Speak with a Strategist
Direct call · No pressure
Everything you'll ask before applying — answered so you can commit with confidence.
Apply for a SlotWe only partner with MSPs positioned to capitalize on growth. On your first call — 100% free, zero pressure — we run a live TAM analysis and competitor audit together on screen. You keep the intel whether you work with us or not.
Our 3-pillar system: Diagnostics & CRO — TAM audit and site optimization to convert C-Suite. Intent-Based Targeting — Google Ads and LinkedIn ABM at executives researching Security and Compliance. Revenue Realization — Cold Email + automated nurturing that converts warm leads into signed MRR contracts.
Benchmark: $15,000+ in new MRR within the first 90 days. Most clients see qualified appointments within 3–4 weeks of launch.
Behavioral intent data tracks the online research patterns of potential buyers — a CIO searching "SOC2 compliance audit" or "cybersecurity framework for law firms." We identify companies evaluating IT services before they contact a competitor.
Strict exclusive territory — we do not onboard competing MSPs in your service radius. Once your territory is locked, it's yours.
Most agencies optimize for clicks. We optimize for signed MRR contracts. We speak MSP. We know the difference between a compliance trigger and a break-fix inquiry. Our targeting is built around C-Suite buying psychology — not traffic volume.
Yes — cybersecurity and vCISO is one of our highest-performing verticals. We build HIPAA and SOC2 landing pages and drive high-intent traffic via Google Ads targeting Legal and Medical sectors. Clients consistently close $5k–$10k/month retainers.