Is Traditional SEO Dying? The Rise of Zero-Click Search Explained

User viewing Google search results without clicking, illustrating zero-click search trend

The digital marketing landscape is undergoing a significant transformation. With the rise of zero-click searches, where users obtain answers directly from search engine results pages (SERPs) without clicking through to websites, traditional SEO strategies are being challenged. This shift is largely driven by advancements in artificial intelligence (AI) and the integration of features like featured […]