Publish. Engage. Prove ROI.
MSP social media management that proves ROI.
Done-for-you social and content marketing that builds your MSP’s authority where IT buyers are watching. Content, engagement, reporting. LinkedIn-led, with proprietary ROI tracking tied to pipeline.
8–10 sales-qualified meetings in 90 days, in writing
Illustration · an authority post, written in your voice
Your audit is run by Lester, the founder.What is MSP social media management? MSP social media management is the done-for-you planning, writing, posting and engagement work that builds a managed IT firm’s authority on LinkedIn and other platforms. LeadPulls runs it as content marketing with a revenue job: every post, comment and DM is tracked toward booked meetings, not likes.
MSP social, measured.
6platforms
Managed in one program.
100%
Done for you.
ROI
Tracked to revenue.
Proprietary Tool
Social media for MSPs. Tied to revenue.
Most agencies hand you reach reports. We built our own ROI tracking tool to connect a LinkedIn post to a closed deal. Your board cares about pipeline, not impressions.
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Post published
Attribution by platform
Which platform actually drives leads.
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Engagement from IT buyers
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Profile and site visits
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Inbound DM
Content-to-pipeline mapping
The post types that generate DMs and booked calls.
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Booked call
Monthly ROI summary
Dollar-in, dollar-out visibility. Next month’s plan refined by last month’s ROI.
What We Do
Everything in our MSP social media and content marketing program.
Most agencies post and call it done. LeadPulls runs the full operation: publishing, engagement and revenue-tied reporting. Every account is managed by a dedicated strategist.
- Posts publishedRising
- Engagement from IT buyersRising
- Profile and site visitsRising
- Booked meetingsThe goal
- Publishing & SchedulingA monthly content calendar, every asset produced, posts scheduled at peak windows.
- You Review and ApproveNothing goes live without your sign-off. We handle the rest.
- Engagement ManagementComments, DMs, mentions and tags answered daily in your voice.
- Lead EscalationLeads get filtered out of the inbox and escalated to sales.
- Analytics & ReportingReach, engagement, follower growth and top performers, every month.
- Monthly Strategy CallWe walk the numbers with you and adjust the plan.
- Social Media ROI TrackingSocial activity connected to pipeline and revenue, platform by platform.
- Six-Platform CoverageLinkedIn-led, plus Instagram, TikTok, YouTube, X / Twitter and Facebook where they fit.
What to Expect
How MSP social media management works, from onboarding to compounding growth.
- 01
Months 1-2 · Foundation
Audit accounts, define brand voice, build the first calendar, optimize profiles across all 6 platforms. Baselines set.
- 02
Months 3-4 · Momentum
Consistent publishing moves the algorithm. The ROI tool attributes inbound inquiries to posts and platforms. Content mix refined.
- 03
Month 6+ · Compounding
Organic reach compounds. Inbound DMs climb. The ROI tracker shows clear platform-to-pipeline contribution. Social becomes a revenue asset.
Proof · MSP, guaranteed meetings
+$20K new MRR
Every guaranteed meeting landed, and the ones that closed paid for the whole engagement several times over.
Read the G3MIT case studyAll five case studies
Want to know what your social is worth to pipeline? The audit shows you.
Get my free social audit
The guarantee, in plain terms
The LeadPulls guarantee
From the agreement
8 to 10 sales-qualified meetings in 90 days, written into the agreement. Miss the number inside 90 days and we keep working the plan with you at no extra cost until it’s met.
Signed by Lester Fernandez, Founder & CEO
“If a post isn’t earning pipeline, you’ll hear it from me first.”
Your strategist runs the program day to day. I check what it’s returning.
Lester Fernandez · Founder & CEO
- Since 2015
- 100+ business owners met face to face
- $35M+ in client revenue booked
Where We Manage
MSP social media management across the United States and Canada.
Done-for-you MSP social media across the US and Canada, building authority for managed IT firms wherever their buyers are. Each engagement starts with a free audit of your MSP’s current presence.
- Chicago, IL
- Detroit, MI
- Minneapolis, MN
- Albany, NY
- Asheville, NC
- Myrtle Beach, SC
- Wisconsin, statewide
- Winnipeg, MB
MSP outside these areas? We build MSP presence nationally across the US and Canada. Call 204-259-9660.
Which social media platforms matter most for an MSP?
For MSPs, LinkedIn leads, because it’s where IT decision-makers and business owners actually spend time. YouTube, X/Twitter, Facebook and Instagram support it where they fit your buyers. Each platform gets its own strategy, matched to its algorithm and your audience.
What should an MSP post on social media?
The MSP social media posts that earn meetings are specific: real outage and breach stories from your market (anonymized), plain-language explainers on cost, compliance and cyber insurance, behind-the-scenes from your help desk, and founder opinions on what other MSPs get wrong. Generic "tech tip Tuesday" content rarely moves a buyer. We build your calendar from the questions your prospects ask on sales calls.
Do you offer LinkedIn management for MSP founders?
Yes. LinkedIn management for the founder or CEO is usually the highest-return piece of the program, because buyers trust a person before a logo. We write in your voice, post on a schedule, engage with your target accounts and route any buying signal to sales.
How does ROI tracking work for an MSP?
It connects social activity to MSP pipeline. Engagement, follower growth and content performance get mapped to lead attribution, booked meetings and closed contracts, so you see exactly what social is returning instead of vanity metrics.
How do you handle engagement for our MSP?
Daily monitoring: comments, DMs and mentions answered in your voice during business hours. Your brand voice guide is approved upfront.
What does monthly MSP social reporting include?
Reach, impressions, engagement rate, follower growth, top-performing content and ROI attribution, plus a monthly strategy call to walk the numbers.
How long until our MSP sees results from social media?
Months 1-2: foundation and authority content. Months 3-4: algorithm traction. Month 6+: compounding organic reach, inbound DMs from IT buyers and attributable MSP pipeline.
Do you do MSP social media in my area?
LeadPulls builds MSP social presence across the United States and Canada, wherever your managed IT firm competes for clients. Every engagement begins with a free audit of your MSP’s current social presence.
Ready to turn MSP social media into revenue?
Book a free 30-minute strategy call. We’ll audit your social, identify the biggest opportunities, and show you how the ROI tracking tool would work for your business.
Prefer to talk now? Call 204 259 9660
- Before we talkWe review your accounts before the call.
- On the callYour actual numbers, your actual opportunities.
- What it costsNothing. No upsell, no obligation.